While we are on the subject of MVNOs, here’s a really good article on the ESPN failure and the strength of Helio (link below).
I think MVNOs are great, mostly for their ability to hit niches. I’ve even seen a premium MVNO (thanks, Mojo).
My dream is that setting up an MVNO would be as simple as setting up a Website. Go online, fill in a form, and, BANG, you are a service provider.
My thought is that school groups, university teams, churches, and such could promote their community, provide an affordable service to folks they know, and even get a cut of the profit.
The article below suggests that an MVNO can be profitable with few hundred thousand subscribers. Heck, I want it profitable with a few tens so that MVNO’s can sprout up as fast as blogs or weeds can.
What do you think?
Link: Mobile ESPN falls and a Helio rises – Oct. 18, 2006.
But ESPN’s foray into wireless services stumbled badly. Last month – just eight months after its launch – Disney pulled the plug. Countless post mortems in the weeks since have pronounced the nascent MVNO market dead.