links for 2010-02-08 | Molecularist

Best Connected Individuals Are Not the Most Influential Spreaders in Social Networks

"By contrast, "a less connected person who is strategically placed in the core of the network will have a significant effect that leads to dissemination through a large fraction of the population."" [via @drkiki]
Maybe now folks will realize that numbers of followers alone, doesn't cut it.

(tags: interesting social research socialnetworking network sharing psychology socialnetwork relationships networks content socialmedia sociology influence k-shells)