Just a thought: AI agents are mobile coupons all over again

A new phrase is bubbling up: ‘agentic AI’. That’s the AI as agent that goes out and does your bidding. The concept keeps coming up all the time. Now it has a name. [here’s The Verge on Rabbit.ai].

I find the AI agent model terrible because asking someone else to do a complex person task for you is very hard. I feel there are more misses than hits.

And for sure, I don’t want some travel agent AI booking me a flight. Heck, I haven’t even had a human do it right for me enough times to relinquish control (yeah, I suppose that says more of me than the agent AI).

That got me thinking, will the travel AI agent be the equivalent of the location-based pop-up coupons in the mobile world back in the 2000s.

For those who don’t remember or where not there, for a good chunk of the 2000s we were promised us that we’d walk by stores and a coupon would pop up on our phones to drive us into the store.

Yeah, that so happened.

Call me in a few years and tell me how many times you let an AI book you a flight. And then compare that with how many times you let a human to that for you. Might be a similar number. Haha.

 

Image courtesy DALL-E